Reel outlier calculator
Paste the views of your last reels. You'll get your typical views (the median) and every reel's score against it — 5× and more is a viral outlier, the idea worth recreating.
How it works
- Typical views are the median of the reels you paste. The median ignores one-off spikes, so a single hit doesn't inflate your baseline.
- Each reel's score is its views divided by your typical views: 2× is a strong reel, 5× is a viral outlier, 10× is a mega hit.
- Use reels older than 2–3 days: new reels are still gaining views. Everything is calculated in your browser — nothing is sent anywhere.
Reel views calculator by follower count →Instagram Reels benchmarks →
FAQ
What is an outlier reel?
A reel that got far more views than the account usually gets — we use 5× the account's typical (median) views. It shows that the idea worked, not just the size of the account.
How do I know if my reel went viral?
Compare it with your own typical views, not with other accounts. Paste your last 10–20 reels here: 5× your median or more means the reel went viral for your account.
How often do reels go viral?
Rarely. In our data only a small share of reels reach 5× their author's typical views, which is why a single viral reel is worth recreating.
Why use the median and not the average?
One viral reel can double the average, making every other reel look weak. The median stays where most of your reels are.